This workshop will enable you to leave your bullet points behind and use the art of storytelling to become a more persuasive and charismatic presenter and speaker.


WHO SHOULD ATTEND

Middle to senior management with leadership responsibilities for orchestrating presentations and critical meetings.

DURATION

Virtual: 2 hours

In Person:

Half-day: 4 hours
Full-day: 8 hours
1.5-days: 12 hours



ABOUT THE WORKSHOP

Think of any great speaker and it won’t take you long to figure out that they are also master storytellers. Storytelling is increasingly becoming a “must-have” skill for leaders, but you still won’t find it in many MBA course catalogs.

This workshop will give you a deeper understanding of why story is such a powerful strategic tool, specific “before and after” examples of how to transform your content into powerful stories, different story types and when to use them, and story templates to help you craft your own stories for your next big presentation or meeting.  In the full-day session, you will also get a hands-on opportunity to develop and tell a strategic story.

You will leave this session with a new "antenna" for stories,  techniques for eliciting stories from others, and insight into how to find, craft and deliver your best stories. 


WHAT YOU WILL LEARN

  • The neuroscience that proves why stories work;

  • How to transform run-of-the-mill business content into powerful stories;

  • A story-building formula you can use to craft your own stories;

  • How visual language, interest-building phrases and personal reflections can make your stories more dramatic and memorable;

  • How you can use stories to win over skeptics, create chemistry and build trust;

  • Different story types that you can use to sell in your next big idea, present data or research results, facilitate a change, or increase clarity and understanding;

  • The importance of building a storybank of different stories to convey important messages.



Participant Feedback

It made me re-think my approach to communications.”
Power of story brought to life via real examples.”
Highly recommend to my colleagues.”
I think everybody should take this course.”
The realization that I could (attempt to) incorporate stories into presentations was not something that had consciously occurred to me before. It really is a superpower!”

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